Exhibition Stand Guide

Tips & Know-How for Your Exhibition Stand

Practical guide articles from our workshop: from exhibition stand planning and checklists to the know-how for appearances that convince at Frankfurt's flagship trade fairs.

Exhibition stand for sanitary, heating and air-conditioning technology with fittings and heat pumps
09.03.2026 5 min read Trade Fair Guide Exhibition Stand for ISH in Frankfurt: A Guide for HVAC and Sanitary Exhibitors A guide for HVAC and sanitary exhibitors at ISH in Frankfurt: water and drainage connections, stand requirements, deadlines, and choosing th... Read More
Two fitters dismantling a modular aluminium frame and stacking the elements during stand teardown
08.03.2026 4 min read Trade Fair Guide IAA MOBILITY in Munich: sustainability you can actually evidence IAA MOBILITY runs on the Munich exhibition grounds and across the inner city at the same time. Exhibitors who use both settings gain twice o... Read More
Long light tasting counter at a wine stand with open bottles and glasses and a conversation with buyers behind
06.03.2026 4 min read Trade Fair Guide ProWein Düsseldorf: how the tasting counter opens the conversation At ProWein the decision happens in the glass and at the counter. How to lay out tasting zone, service area and seating so that samples turn... Read More
Hospitality-style exhibition stand with a stone counter, warm white spots above the display case and an upholstered bench
03.03.2026 3 min read Trade Fair Guide INTERNORGA in Hamburg: Showing Hospitality Through Light and Material At INTERNORGA the aisles are full of people who design dining rooms for a living. How colour temperature, colour rendering and real surfaces... Read More
Island stand at FachPack Nuremberg with a running packaging line as the exhibit
25.02.2026 4 min read Trade Fair Guide FachPack in Nuremberg: which stand shape suits your packaging showcase Sample wall or running line, breadth of range or machine demonstration: at FachPack the stand shape follows the exhibit. In-line, corner, pe... Read More
Modern exhibition stand for consumer goods and design at a trade fair
21.02.2026 6 min read Trade Fair Guide Exhibition Stand for Ambiente in Frankfurt: A Guide for Exhibitors A guide for Ambiente exhibitors in Frankfurt: the exhibition grounds, stand requirements for consumer goods, technical guidelines and choosi... Read More
Exhibition stand at Biofach Nuremberg in wood with a recessed display and tasting counter
18.02.2026 3 min read Trade Fair Guide BIOFACH in Nuremberg: Showing the Journey From Field to Jar At BIOFACH, origin sells the product. How moving images, displays and digital elements on an exhibition stand make the supply chain visible... Read More
Tall illuminated product wall of system frames with densely filled shelves and a tasting counter in front
15.02.2026 4 min read Trade Fair Guide ISM in Cologne: an Exhibition Stand That Carries a Whole Confectionery Range At ISM in Cologne an exhibit rarely stands alone, it stands several hundred times over on the shelf. Why load ratings, services and sightlin... Read More
Modular system stand dismantled by material type: aluminium frames stacked on pallets and fabrics packed in transport bags
12.02.2026 4 min read Trade Fair Guide Spielwarenmesse in Nuremberg: An Exhibition Stand That Returns Every Year Many exhibitors in Nuremberg return to comparable plots every year. How modular construction, sorted dismantling and solid evidence turn tha... Read More
Exhibition stand at Christmasworld Frankfurt with a staged decoration display
09.02.2026 4 min read Trade Fair Guide Christmasworld in Frankfurt: Which Stand Shape Carries Your Range Inline, corner, head-end or island: at Christmasworld the shape of your stand decides how much of your range reaches the aisle. A guide for... Read More
Fresh produce being delivered to an exhibition stand at Fruit Logistica Berlin before opening
06.02.2026 3 min read Trade Fair Guide Fresh Goods, Tight Windows: Stand Logistics at Fruit Logistica At Fruit Logistica in Berlin a large share of the exhibits sits fresh on the table. Why an exhibition stand here is planned from the loading... Read More
Exhibition stand with an extended awning and a half-open industrial door as a live demonstration, with a consulting table in front
03.02.2026 4 min read Trade Fair Guide R+T in Stuttgart: tailoring your stand to the people who visit Trades, retail, specifiers and export buyers meet every three years at R+T in Stuttgart. How to divide your stand into zones and speak to ea... Read More

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