News & Insights

News, Projects and Insights

What moves us: trade fair appearances, Frankfurt's flagship fairs and developments in sustainable, modular exhibition stand construction.

The same aluminium frame modules as an exhibition stand in the hall and as a showroom display, with transport cases alongside
19.04.2026 4 min read News One stand concept for trade fairs, roadshows and showrooms One stand concept, many occasions: which building blocks carry over into roadshows, showrooms, in-house exhibitions and customer events, and... Read More
Sustainable exhibition stand with reusable modules, material samples and a plant wall
17.04.2026 4 min read News Sustainable Exhibition Construction: Proof, Ratios and Tenders Why clients and tenders increasingly demand sustainability proof in exhibition construction: which records are expected and how you document... Read More
Hall plans spread out with colour markings while selecting trade fairs
08.04.2026 4 min read News Choosing trade fairs for 2027: audience, cycle and budget Visitor structure, audited figures, cycles, hall position and cost per contact: how to assemble your 2027 exhibition year before the good st... Read More
Stand attendant polishing a display case early in the morning before the hall opens
04.04.2026 4 min read News On-site stand service: cleaning, technology and restocking Daily cleaning, technology on standby, restocked print material and one named contact: how your exhibition stand stays fresh from the first... Read More
View from the aisle onto a spotlit exhibit right at the stand edge beneath an illuminated fascia band
31.03.2026 4 min read News The first seconds: why visitors stop at your stand One core message, legibility from a distance, movement, a real exhibit and an open stand edge: how your stand front wins visitors while they... Read More
Broadcast corner on an exhibition stand with camera and lighting for a hybrid trade fair appearance
27.03.2026 4 min read News Hybrid trade fair presence: streams, meetings, media library Broadcast plan, connection, booked meetings and a media library: how an exhibition stand keeps working digitally and reaches the prospects w... Read More
Modular sustainable exhibition stand with reusable components and a plant wall
26.03.2026 4 min read News Sustainable Exhibition Construction: Why Modular Systems Are the Future Why modular systems make exhibition construction more sustainable: reusable components, a cycle instead of single-use builds and value acros... Read More
Photographer with a tripod shooting an exhibition stand in the empty hall before opening
24.03.2026 4 min read News Photo and video from your trade fair stand: plan, rights, reuse Shot list, time slots in the hall, consent and usage rights: how three show days turn into image material that carries a full year of commun... Read More
Setting up a modular exhibition stand abroad with opened transport cases
16.03.2026 4 min read News Exhibiting abroad: partners, standards and customs Local build partners, different power standards, fire safety certificates and the ATA Carnet: what changes when your trade fair sits outside... Read More
Coffee bar on an exhibition stand with a barista serving visitors
12.03.2026 4 min read News Catering at your exhibition stand: coffee, counter and conversation Coffee opens conversations and extends them, and it needs space, equipment and clear rules. What to settle early about catering on your exhi... Read More
Double-deck exhibition stand with a staircase, upper lounge and product area on the ground floor
04.03.2026 5 min read News Double-Decker Exhibition Stand: When the Second Level Pays Off A double-decker exhibition stand adds usable space on two levels. When the second level pays off, and what to weigh up on approval, structur... Read More
Meeting area on an exhibition stand with acoustic fabric walls and a suspended ceiling sail
04.03.2026 4 min read News Exhibition stand acoustics: staying understood in a loud hall Full halls are loud. With absorbers in the right place, a smart floor plan and directional sound, conversations on your exhibition stand sta... Read More

Planning a Trade Fair Appearance?

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Trade Fair Calendar All German trade fair dates at a glance, filtered by location and industry.