Bosch at the Edeka Supplier Conference.

For the Edeka supplier conference, Bosch needed a presence that is quick to set up, easy to transport and still fully functional. The challenge: presenting the complex interplay of a networked building control system in the smallest of spaces, without compromising on functionality or interactivity. Ideal for roadshows and changing venues.

We developed purpose-built cases that perform several jobs at once: they protect their contents in transit, remove the need to dispose of empty packaging on site and transform into fully functional display furniture. The clever part is the intelligent networking: connected via a network, the individual modules communicate with each other and realistically simulate the digital building control system.

The digital content was complemented by tactile models that allow intuitive operation and an immersive experience of the technology. This lets Bosch present its entire digital solution on a minimal footprint without losing the impact of a large stand.

Cases as shipping crate and furniture · Networked live simulation · Tactile models

The result is a compact presentation solution that is ready to use immediately and particularly suited to mobile deployments, roadshows and flexible showroom concepts. Bosch can now demonstrate networked building automation wherever space is tight and time is precious, with the full interactive experience.